ADV 311 A - Classic Campaigns
Analyzes the most recognized and successful direct mail, print, radio, television and digital advertising campaigns of the 20th and early 21st centuries. Includes particular attention to their strategy and development as well as their social, cultural, and economic impact.
Please note: This section will be taught asynchronous (no live sessions).
Option 1Number of Required Visit(s): 0
Course Level: Undergraduate