MKT 439 - Retail Management & Analytics
Development of skills that will help students get exposed to the types of decisions facing retailers, thus providing foundation for those interested in pursuing a retail career as a merchandise buyer, store manager, or running a small retail business. Includes various tools like analytics, retail anthropology that are currently used in the industry.
Open to all BBA majors. Course Request Form for all others available at http://go.illinois.edu/CBMCourseRequest. Students who have not completed BUS 312 prior to taking this course should not enroll. Students who have not demonstrated completion of prerequisites will be removed from this course.
Option 1Number of Required Visit(s): 0
Course Level: Graduate
Term(s): Fall , Spring