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MBA 543 IMB - Digital Media & Marketing

Campus: Urbana-Champaign


Aims to give students ample understanding of the critical role of digital media as the delivery channels of marketing communication and the impacts of digital revolution in marketing and the rise of marketing technology industry, through interaction with the instructor, the content, and other students in the course. Course Information: 4 graduate hours. No professional credit. Credit is not given for both MBA 543 and BADM 590, Digital Media & Marketing.

Special Instructions:

Registration in this section is restricted to students admitted to the iMBA and iMSA degree programs.

Academic Program Restrictions:

MBA: iMBA Online -UIUC

Option 1

Number of Required Visit(s): 0

Course Level: Graduate

Credit: 4

Term(s): Fall


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