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HPA 551 - Marketing Health Programs

Campus: Chicago


Concepts of marketing as a management tool; application of marketing to health care: the marketing process, marketing resources, and strategies for accomplishing marketing objectives. Course Information: Prerequisite(s): HPA 400 or MKTG 563 or consent of the instructor.

Special Instructions:

This is an online section that is linked to: https://blackboard.uic.edu/webapps/login. This course is restricted to MHA students only. This course will be offered in room 932 SPHPI.

Academic Program Restrictions:

NDEG: Pub Hlth Info(Cert) -UIC NDEG:Pb Hlth:Pub Hlth Info-UIC MHA:ClinicianExecutiveMHA -UIC

Option 1

Number of Required Visit(s): 0

Course Level: Graduate

Credit: 3

Term(s): Fall , Spring


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